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Nakamichi Daisuke: Commuting the Idea
So you’ve got a unique line of clothes that are water dirt resistant, and even contain reflectors for night-cycling and straps for locks. Now how do you market that to riders around the world? Enter Nakamichi Daisuke, Director of Design & Merchandising, Global Creative Hub, Tokyo, Levi’s® Brand.
Jacky Yamazaki: Beaming the Details of Denim
Jacky Yamazaki is in charge of advertising and PR for conceptual multi-label store Beams. JUICE caught up with this dashingly suave adman recently at the Levi’s® x Beams Bike Shop event at Harajuku, Tokyo; which saw the launch of the new commuter line targeted at urban cyclists.
Last Word: Much Bado About Garbage
JUICE Editor finally found a reason to rant and ramble over last month’s much ado about nothing.
Celldweller: ‘Frozen’
Imagine Marilyn Manson, deadmau5 and Vannila Ice (post-’Ice Ice Baby’) all rolled into one! Here’s electronic rock mastermind Celldweller’s new music video…
All Tomorrow’s Parties Today: The Right to Get In – Converse Jamboree 2011
JUICE makes it like Nostradamus and plans your party ahead of time. Converse Jamboree returns this year with over 25 ambassadors ranging from musician Liyana Fizi to artist Yak Yak.
All Tomorrow’s Parties Today: Johnnie Walker Black Circuit Lounge – Brazil @ KL Live
Our guide to the approaching Johnnie Walker Black Circuit Lounge – Brazil
Surf and The City
JUICE heads to the Big Apple for the Quiksilver Pro New York 2011 at Long Island. Surf’s up!