Uniting Threads, Uniting M’sians: How “The Union” Streetwear Collab Is Blending Style With Identity

By Lara Svelte  •  12 Sep 2023 in News

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When it comes to fashion, Malaysia is no stranger to style and innovation. But what happens when you bring together four of the country’s most prominent streetwear brands? You get “The Union” – a fashion collaboration that’s turning heads and making waves.

“The Union” is not just another clothing collection; it’s a celebration of Malaysia’s diverse culture and a call for unity among Malaysians. Featuring the creative forces of PMC, OPT, Stoned & Co, and Krookz, this collection represents a fusion of talents aimed at breaking down barriers and embracing the country’s rich heritage.

Timed perfectly to coincide with Malaysia Day, “The Union” is more than just a fashion statement; it’s a powerful message of solidarity and a reminder of what makes Malaysia unique. This two-day event is not just about clothes; it’s about art, culture, and the vibrant beverage scene that Malaysia has to offer.

At PMC, they’ve always been passionate about celebrating Malaysia’s culture and heritage. With “The Union,” they’re taking that passion to the next level by joining forces with the streetwear community. They believe that fashion is more than just clothing; it’s a language that can bring Malaysians together.

Streetwear has a way of transcending boundaries, and through this collaboration, PMC and its partners aim to create a sense of togetherness among Malaysians. By speaking the universal language of style and creativity, they hope to contribute to a better Malaysia and a brighter future for all.

Details:

• When: September 16th-17th, 2023
• Where: Tropicana Gardens Mall
• Time: 10:00 AM – 10:00 PM

Each brand involved in “The Union” will co-create a limited edition 5-piece collection that emphasises Malaysia’s culture, heritage, and identity. These pieces will reflect each brand’s unique viewpoint through the lens of streetwear, resulting in a collection comprising 18 distinct styles.

The event space, spanning approximately 11,000 square feet, draws inspiration from Malaysia’s iconic shop lots. It’s not just a fashion event; it’s a tribute to the nation’s rich cultural heritage and a celebration of our shared identity as Malaysians. The event promises communal spaces that mirror Malaysia’s diversity, creating a bustling and vibrant atmosphere.

One of the highlights of “The Union” will be a dedicated section for local food vendors. This platform aims to showcase the incredible variety of mouth-watering culinary delights and F&B businesses that are pushing boundaries with their culinary creations.

“The Foodhall” will feature names like Curbside Cantina, The Bao Guys, Coffeeboyclub and Nomms Kaiju. It’s not just about fashion; it’s about savouring the flavours that make Malaysia a gastronomic paradise.

So go ahead and mark your calendars for September 16th-17th, and head to Tropicana Gardens Mall. “The Union” is not just a fashion event; it’s a celebration of Malaysia’s culture, a showcase of unity, and a feast for the senses…

Don’t miss out on this unique experience that brings fashion, art, and food together under one roof. Grab your tix here now!