REV Media Group Dominates MDA d Awards 2023, Unleashing Digital Tech and Marketing Innovations

By Lara Kramer  •  28 Jun 2023 in News

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REV Media Group (“REV”), the front-runner in digital media, achieved resounding success in new categories at the MDA d Awards 2023. Their victories solidify REV’s trailblazing position in the industry, exemplifying their commitment to pushing boundaries and forging new paths.

One standout accomplishment is REV’s coveted Best Digital Tech Product (Gold) for MyUndi, a revolutionary citizen empowerment tool. Titled “Holistic Digital Experience for GE15,” MyUndi offers seamless user engagement, establishing REV as a technology leader in empowering citizens.

Additionally, REV’s collaboration with SAYS and Wiki Impact triumphed in the Best Use of Digital Marketing Innovation – Non-profit/Pro-bono Campaign (Gold) category. Their joint campaign, “Shining a Spotlight on Everyday Malaysians,” harnessed digital marketing to effect positive change beyond their platforms, exemplifying REV’s commitment to making a meaningful impact.

These wins underline REV’s pursuit of excellence and the opportunity to strengthen their industry position through enhanced ESG initiatives. Recognising the growing significance of environmental, social, and governance factors, REV fully integrates these values into their business practices.

Furthermore, REV Media Group secured Silver in the fiercely competitive Best Digital Publisher of the Year category, showcasing their dedication to revolutionising data and content. Their unwavering focus on innovation and user-centric experiences positions REV as a trailblazer in the digital media landscape.

The Silver award for Best Use of Data recognises REV’s achievement in the Grabfood 5-Star campaign. By leveraging data-driven insights and analytics, REV successfully connects food enthusiasts with highly-rated restaurants on GrabFood, delivering personalised and seamless experiences. This accomplishment highlights REV’s leadership in data-driven marketing excellence.

REV’s collaboration with IKEA secured another significant achievement, winning Silver for Best Use of Mobile. The captivating Sleep Festival, centered around mobile technology, transformed perceptions of sleep and raised awareness. This further solidifies REV’s reputation as mobile marketing innovators.

Additionally, Ledwina In Jia Fang, Head of Spark at REV Media Group, received the Silver award for Digital Person of the Year.

Samuel Wee, Chief Executive Officer at REV Media Group, emphasised their commitment to innovation, stating, “These wins in new categories showcase our determination to make a positive impact through technology and marketing. We remain resolute in strengthening our industry leadership and enhancing our ESG initiatives.”

REV Media Group’s remarkable achievements reflect their resilience, ingenuity, and unwavering pursuit of excellence. With a renewed focus on digital tech products and marketing innovations, REV is poised to leave an indelible mark on the digital media landscape, cementing their status as industry leaders.

REV Media Group wins at MDA d Awards 2023

Gold – Best Digital Tech Product – MyUndi (Holistic Digital Experience for GE15)

Gold – Best Use of Digital Marketing Innovation – Non-profit/Pro-bono Campaign (Shining a Spotlight on Everyday Malaysians)

Silver – Best Digital Publisher of the Year (How REV is Championing the Evolution of Data & Content) *(No Gold Winner for this category)

Silver – Best Use of Data (Grabfood 5-Star: Matchmaking Foodies to 5-Star Rated Restaurants on GrabFood)

Silver – Best Use of Mobile (How We Sparked A Sleep Revolution with IKEA’s Sleep Festival)

Silver – Digital Person of the Year (Ledwina In Jia Fang)