Jameson Unveils New ‘Crafted Together’ Workwear Line In Collaboration With Dickies
Irish whiskey brand, Jameson, recently collaborated with Dickies to launch Crafted Together, a new workwear line that includes apparel, accessories, and a limited-edition Jameson bottle.
Jameson said in a statement that Crafted Together is an initiative for both brands to connect their communities of modern-day creators around the world who are all dedicated to their craft.
Jameson and Dickies launched the Crafted Together Collection in 26 markets worldwide, including the UK, the US, Canada, and Asia
The new line includes iconic pieces like the Dickies Eisenhower Jacket, a limited-edition Jameson bottle, overalls, beanies, caps and more.
A new bespoke graphic that pays homage to the original Jameson Barrelman icon, which has been associated with the brand since the 1700s, can also be found on select tees and hoodies.
“Jameson Irish Whiskey was founded in 1780, when workwear was the uniform of the working community, often seen in the local pub after a hard day’s work. Meanwhile, Dickies began its life in 1922 as an iconic, quality workwear brand.
“Craft and kinship underpin both brands and we are delighted to bring that shared ethos to life through the Crafted Together Jameson x Dickies collection,” said Brendan Buckley, Jameson’s Global Marketing Director.
The limited-edition Jameson Crafted Together bottle will be available at selected retail outlets across Malaysia starting 12 August
The Crafted Together bottle is priced at RM 262 and is available at the Official Pernod Ricard Shopee Store.
Fans of the brand can also enter a lucky draw to win exclusive Jameson x Dickies ‘Crafted Together’ merchandise, by purchasing the limited-edition bottle and uploading proof of purchase.
The Dickies Eisenhower Jacket, t-shirts, and hoodies are among the exclusive items offered in the lucky draw.
The public is invited to join Crafted Together’s official launch party that’s happening on 11 August at Rex KL
Gather together at the launch party to enjoy deliciously crafted Jameson cocktails and cop a bottle of the limited-edition Crafted Together Jameson bottle.
You’ll also get the chance to groove throughout the night with a stellar line-up of performances from Malaysia’s best DJs.
Register here to get an exclusive invitation to the launch party.