Casio Marks 50 Years of Innovation With Stunning Black & Gold Anniversary Collection

By Danial Martinus  •  13 Nov 2024 in Fashion

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Casio is celebrating a major milestone with the new “Zero to One” lineup—five sleek, commemorative watches to mark 50 years since the company’s first timepiece hit the scene. This anniversary collection honours Casio’s journey from groundbreaking innovation back in 1974 to its position today as a leader in timekeeping tech.

Each watch in the collection represents one of Casio’s iconic lines—CASIOTRON, G-SHOCK, EDIFICE, PRO TREK, and BABY-G—and they’re all dressed to impress in a stunning black-and-gold theme. The design draws inspiration from the “Zero to One” philosophy: Making something truly new out of nothing, a concept that’s driven Casio’s approach to watchmaking for decades.

Heritage with a modern twist

The collection’s centrepiece is the CASIOTRON TRN-50ZE, inspired by Casio’s original digital watch, the CASIOTRON QW02, which debuted in 1974 with the world’s first automatic calendar function.

In true anniversary fashion, this updated model features a golden link on the band, laser-engraved with “50th ANNIVERSARY”, and the latest features like radio wave reception, smartphone connectivity, and solar charging.

Then there’s the G-SHOCK GMC-B2100ZE—a bold choice for fans of tough, metallic designs. Based on the G-SHOCK B2100, it has a striking gold-accented band link and a digital-inspired “0s and 1s” motif around the face.

For a more polished vibe, the EDIFICE EFS-S640ZE is styled for those who appreciate speed and precision. Its band has a luxurious Italian Alcantara loop in gold, echoing EDIFICE’s commitment to both performance and high-end materials.

If you’re the adventurous type, Casio hasn’t forgotten about you either. The PRO TREK PRW-6900ZE stands out with its eco-friendly bio-resin, an octagonal case shape, and gold IP metal accents. This piece is ideal for outdoor lovers who appreciate both tech and sustainability.

And finally, the BABY-G BGD-S565ZE rounds out the collection with a smaller, solar-powered watch for women. It’s the first in the BABY-G line to feature bio-based resin, blending style and an eco-friendly edge.

A tribute to Casio’s bold past and pioneering spirit

With the “Zero to One” collection, Casio celebrates 50 years of boundary-pushing design and innovation, setting the stage for even more groundbreaking timepieces in the years to come.

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