Jameson Unveils New Music Program Featuring Claudia Tan and Anderson .Paak

By Lara Kramer  •  05 Aug 2024 in Features

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Jameson is kicking off an exciting new music initiative, ‘Distilled Sounds,’ and bringing together a global family of musicians!

Kuching-born singer-songwriter Claudia Tan is joining forces with Jameson for a mentorship program led by American music legend Anderson .Paak.

This program is all about connecting artists from around the world – from Japan and Korea to the US and UK – to share a glass of whiskey and jam with Anderson .Paak. The first group of artists will meet in Ireland this August at the ‘Sound Distillery,’ where they’ll collaborate, learn, and create new music together.

Meanwhile, Claudia Tan is set to release a new song as part of this collaboration with KAIIT, a singer-songwriter based in Australia.

Claudia has made a name for herself in the entertainment industry with her catchy tunes and impressive achievements, including 18 million streams on Spotify and a feature on a Times Square billboard. She’s also a successful novelist, with her book series amassing 85 million reads, and her second book being adapted into a Hollywood film!

Psst – Claudia and KAAIT will also produce a variety of engaging content with Jameson Distilled Sounds at the ‘Jameson Sound Distillery’ in Ireland.

Jameson’s ‘Distilled Sounds’ aims to foster musical talent worldwide.

We know that Jameson is all about bringing people together, building a global family connected by the spirit they share, and believe that ‘Distilled Sounds’ will enable artists to transcend physical borders and create new, exciting music as a connected community.

From Afro-beats to K-pop, and Amapiano to French rap, this program is a melting pot of genres and creativity.

To mark the launch of ‘Distilled Sounds,’ Jameson released a comedy short on YouTube featuring Anderson .Paak in dual roles.

Directed by Glenn Kitson, the film transforms the iconic 64 Sound Studio in Los Angeles into JJ Smoove 178.0, with DJ Pee .Wee interviewing Anderson .Paak about his new partnership with Jameson.

You can check it out here:

Anderson .Paak, known for his collaborative ethos in Silk Sonic and NxWorries, will lead this specially curated program, aiming to distill sounds from around the world. He’s got a big year ahead with new music and a film on the rise of K-pop, ‘KPOPS’!

Speaking on the program, he said, “I’ve partnered with Jameson Distilled Sounds because it gives artists what I would’ve wanted when I first started – connection to other artists. This program allows artists to break boundaries and create the unexpected. I’m thrilled to be involved.”

Stay tuned to Jameson Malaysia’s Instagram page for more info!