Time to Lace Up!

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It’s time to lace up your running shoes and join the Nike City 10K Kuala Lumpur race challenge! This race is presented by Nike Malaysia to celebrate the sport of running and also to provide an opportunity for Malaysians to showcase our passion for running and fitness. Nike City 10K Kuala Lumpur will hit the ground on the 10th of October, where young runners will be racing through the streets of KL in the bid to become the athlete champions of the city. Nike Malaysia is targeting to have 10,000 runners, with more than 6000 runners in the Under 25 Category. Nike is committed to growing the young running community in Malaysia and all of us here at JUICE are all for it! The Nike City 10K race will be hosted by an astounding 22 countries around the world, with Malaysia and Singapore representing South East Asia.

From now until the 31st of October, KL and Singapore runners will be in a race to see who can clock up more kilometres for their city. With the use of Nike+ Sportband, this will hopefully spur our runners for a chance to win USD30,000 for local charity Hope Malaysia, that aims to promote health, education, helping children and promoting volunteerism. Singaporean runners will be competing to donate to the Singapore Children’s Society.

Nike Malaysia has just kicked off the registration for the inaugural Nike City 10K Kuala Lumpur race. Registrants can opt for either a 5km or 10 km route when signing up. Nike’s aim is to provide an unparalleled running experience, combining music, entertainment, and of course a little bit of friendly rivalry with the KL vs. SG Nike City 10K. Sign up now for either the Open Category (Men/Women) or the Under 25 Category (Men/Women). There is also a School Category for the race, open to students from secondary schools, colleges and universities. Registration fee is RM10 (for runners 24 years old and below) and RM50 (for 25 years and above). All this includes a Nike City 10K Race t-shirt along with a pre-printed number bib and a finisher’s award goes to all participants who complete the race. Registrants for the 10K challenge will also enjoy a 50% discount on Nike+ Sportband, which will enable them to take part in the KL vs. SG Nike City 10K online challenge on www.nikerunning.com.my.

Training sessions will be from 18 September to 3 October 2010 at selected destinations, provided by Nike Malaysia. Participation is free and will be have the opportunity to trial the latest Nike running products and also gain access to professional advice and running tips from experts. The Nike City 10K race will be taking place in KL on the 10th of October, and Singapore’s Nike City 10K Race will be on the 24th of October.

For more info on Nike City 10K Kuala Lumpur, log on to www.nikerunning.com.my.