Rapper Rick Ross aka The Bawse goes fake on a hip hop magazine? Controversy erupted on 11 May, when a representative for Louis Vuitton issued a statement disassociating itself with XXL Magazine and Rick Ross over the glasses. Recent news tell us that the glasses worn were customised with solid gold accents by Jacob Bernstein, aka “The Sunglasses Pimp.” Bernstein, who was responsible for Ross’ customised shades, is well known in the world of fashion via his Los Angeles-based business, Jack’s Eyewear.
Here’s the letter from LV to XXL.
We were dismayed to see the cover of the May 2009 issue of XXL Magazine, which features a photo of Rick Ross wearing a pair of sunglasses prominently featuring counterfeit Louis Vuitton trademarks. Because the photo has generated considerable confusion among your readers and Louis Vuitton customers among others, we feel it is important to clarify several points.
The first is that the sunglasses Mr. Ross is wearing were not made by Louis Vuitton, and in fact, are counterfeit. Louis Vuitton did not grant permission to Mr. Ross or to whoever did make the sunglasses to use our trademarks. The second is that no affiliation, sponsorship or association exists between Rick Ross or XXL and Louis Vuitton. The third is that counterfeiting is illegal.
Thank you for giving us the opportunity to correct the confusion.
Michael D. Pantalony, Esq.
Louis Vuitton Malletier
Now that it’s official that the LV glasses The Bawse wore on the cover is only customised, he wins again.