Johnnie Walker’s commitment to blending has enabled them to consistently create perfect whiskies such as the iconic Johnnie Walker Black Label for generations. Being the world’s number one selling Scotch for generations, Johnnie Walker conducts on-going experiments in taste, intermittently releasing a range of new blends – such as its latest limited edition blend and first of the Johnnie Walker Blenders’ Batch series, the Blender’s Batch Bourbon Cask and Rye Finish.
The Blender’s Batch saw its debut with Malaysians last week on 1 & 2 March at The Vault, Kuala Lumpur, where inventive artistry for cocktails were made by mixing simple everyday ingredients such as cinnamon sticks, ginger or vanilla. Guest were also treated Johnnie Walker Blenders’ Batch Food Truck.
Made by a small team of expert blenders led by Master Blender, Dr. Jim Beveridge, a man with over 40 years of whisky-crafting knowledge, the limited blend was inspired by the time the good doctor spent blending bourbon and rye in Kentucky in the 90s. The Johnnie Walker Blender’s Batch Bourbon Cask and Rye Finish are the result of experiments into the influence of bourbon and rye whisky flavours on Scotch.
Rejesh Joshi, Marketing Director of Moët Hennessy Diageo Malaysia said, “We have been experimenting with flavours to ensure that the blends are of the best it can be for the past 200 years through various techniques, expertise and advances in science… Globally, interest in whisky is higher than it has ever been and this feels like the right time to open the doors to our experiments.”
The first batch of Johnnie Walker Blenders’ Batch Bourbon Cask & Rye Finish bottles come with individual markings. Its flavour has went through major filters and merging of over 200 whisky samples to solidify its bold taste of saccharine.
The limited Blender’s Batch Bourbon Cask and Rye Finish cocktails will be now available for consumers to enjoy in selected outlets nationwide.
More on the Blender’s Batch here.