In an attempt to redefine workwear, clothing label Madness has partnered with Carhartt WIP to create a collection that includes a carefully selected capsule of well-known Carhartt WIP products that have been redesigned for the Asian consumer in mind. Madness, if you didn’t know, was founded by actor Shawn Yue and he has a great hand in ensuring that his vision for sustainable designs would be the core of the collection. Another aspect he paid attention to was the details he changed on the Carhartt products, for instance, changing the collar of the Chore Coat to a stand-collar to make it more everyday-appropriate. The collaboration even yielded a new camo pattern called the MDCH camo that comes in Madness trademark navy.
You can gawk at the very attractive Shawn wearing the clothing below:
MADNESS x Carhartt WIP collaboration will be released in extremely limited quantities on Saturday 24 October ’15 at COVER by CROSSOVER, Sunway Pyramid and Crossover Flagship, City Square, Johore. The full collection will only be available at COVER where a MADNESS pop-up store would be there for limited period.