Neonate X SVG Worldwide’s debut show on August 20 will witness the presentation of their new collection as first-time collaborators and in celebration of the country’s biggest fashion event, KLFW2023, as an off-schedule show.
All photos used were provided by JCPR and KLFW.
Called ‘Race Day’, the Neonate X SVG show is set to take place at the Sepang International Circuit (SIC) in Selangor on August 20 ahead of the KLFW23 official schedule that will start the next day, August 21.
Ashraf Anuar, Founder of SVG Worldwide spoke on how the Street Glare event prepped his team for Race Day: “In July, the models attended a Model Camp under the mentorship of Tinie, Malaysia’s top model who have worked with a myriad of local and international designers. It is truly a crash course with a super tight timeline that requires their full commitment”.
Held on August 7 at Tasik Titiwangsa in Kuala Lumpur, Street Glare is a street photography gathering that was first organised last year as initiated by Neonate. This year, together with SVG, professional photographer Hishamudin Hashim or Abeden, and his team TKDNXV, the program was taken to a new level.
The event witnessed the attendance of more than 100 photographers, videographers and content creators who took the rare opportunity to learn the basics of street photography from Abeden using the 77 models as their subject matter.
For Ashraf Anuar, this experience has been both overwhelming and enlightening at the same time. “SVG is a first time participant of anything related to KLFW which is literally the biggest fashion event in the country and known to be one of the best in the region. Though off-schedule, the fact that it will gain attention of the KLFW fraternity towards SVG as a new player justifies the hardwork.”
“For us, the collaboration and the events organised to support the partnership truly encapsulates the spirit of the streetwear scene, that is to bring fashion and its community together; and elevate each other in more ways than one. We are proud to be part of this and can’t wait to show everyone the collection that we have ideated and produced”.
Race Day by Neonate X SVG will be shown for the first time on August 20 at the Sepang International Circuit, there will be a mini carnival to keep guests entertained before the main show.
Follow them on social media via @neonate.company and @svgwrldwide to receive the latest news and announcements. Race Day is an open-invitation event with free entry for all.