Absolut celebrates travel and fashion this year with its new collaboration featuring the designs of Swedish fashion illustrator and artist, Liselotte Watkins. Having worked with top fashion brands such as Miu Miu, Anna Sui and Barney’s as well as for magazines such as Vogue and The New Yorker, Watkins designed the bottle to directly convey her vision of cosmopolitan glamour.
The result is an Absolut Watkins bottle that perfectly encapsulates the new flavour created for global travelers; a rich mix of freshly ground coffee with notes of almond, caramel and warm chili. Targeting the duty free or travel retail market, Absolut Watkins was launched to the global market in Stockholm, Sweden in January this year.
For more info, head to www.absolutdrinks.com/en/watkins.