Digital Devices Are Ruining the Eyesight of Millennials, Here’s What They Can Do About It

By JUICE Malaysia  •  in Sponsored
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With streaming platforms on the rise, e-sports becoming more mainstream, and everyone from a kindergartener to a 9-to-5 office drone being on their smartphones 24/7, it’s no wonder that 73% of individuals in their 20s report symptoms of digital eyestrain 1!

Studies have found that patients blink 66% less on average when using digital devices, which could cause dehydration to the eye2. Research also found that 60% of adults would spend more than five hours on them per day 3 – blame this on the sedentary condition of most modern jobs, which oftentimes require full attention put on the desktop computer.

We’re all stuck in The Matrix.

Fret not though, premier eye health product manufacturer Bausch + Lomb – being on the cutting-edge of corrective lens-making – know this fact well, thus the introduction of ULTRA Contact Lenses line that features the MoistureSeal technology.

A 6-pack Bausch + Lomb Ultra Contact Lenses box.

While corrective lens generally help with astigmatism, nyctalopia (night blindness), and poor sight, most don’t take into account the digital eyestrain, a condition unique to this era’s dependence on technology. Bausch + Lomb’s MoistureSeal technology remedies this by maintaining lens moisture by 95% for a full 16 hours 2, just in time for you to spend a full day with eight hours’ worth of sleep before the next day begins. Its wettability characteristic is simply on point.

This claim isn’t without proof. Internal research by Bausch + Lomb sees nine out of 10 patients agreeing that the brand’s ULTRA contacts successfully help relieve their eyes of dryness and fatigue despite a long day of utilising digital devices 4. Simply put, the lenses are as comfortable in the beginning of the day as they are at the end of it4. This is due to the technology’s high oxygen + water-loving materials used, as can be seen in the comparison graph below:

Data taken from Bausch + Lomb’s official website here.

If you don’t science very well – neither do we, tbh – perhaps Bausch + Lomb’s promo video would make everything clear in layman’s terms. Have a look:

Visit your nearest independent optical shop to find out more about Bausch + Lomb Ultra Monthly Contact Lenses.

Follow Bausch + Lomb on Facebook here.

References:
(1) The Vision Council. Eyes overexposed: the digital device dilemma. 2016 Digital Eye Strain Report. thevisioncouncil.org.
(2) Data on file. Bausch & Lomb Incorporated. Rochester, NY.
(3) The Vision Council. Hindsight is 20/20/20: protecting your eyes from digital devices. 2015 Digital Eye Strain Report. thevisioncouncil.org.
(4) Results of an online survey with patients that wore their lenses for 7+ days and on average, wore their lenses for 8 or more hours a day (n=485). Survey questions were top 3-box scores (% Strongly Agree, Agree, Slightly Agree) on a 6-point agreement scale, with a margin of error +/- 2.4%.