Ted Baker Women SS2010

Season after season Ted Baker never seems to disappoint. Their latest Spring stuff is an explosion of colours, prints and bright shades that scream optimism – the kind of happy that rubs off on your weary, jaded soul and secretly makes you smile a little. Damnit.

Yes, one look at Ted Baker SS10 and you can’t help but sing along with the birds and smell the flowers like you’re Snow White or something. With its tropical floral prints and vivid colours the collection is inspired by English country gardens. The utility details and exposed zips add edge to pretty pieces whereas structured silhouettes and modern shift shapes are chic, contemporary and ever so versatile. Voluminous, built-up shoulders make a comeback paired with new trouser shapes.

Check out Ted Baker’s INSANELY happy looking campaign pics. It will make you want to frolic in the park. Okay so the models don’t exactly look like they’re happy, we may be exaggerating just a wee bit but oh my, those clothes are so pretty.

Ted Baker SS10 will be available at all Ted Baker outlets in Bangsar Village 2, Pavilion and The Gardens. For more info log on to www.tedbaker.com