What do Penelope Cruz and Scarlett Johansson have in common besides acting in the same movie? The former who has fronted the ad campaigns for Mango for the past 4 years (alongside her sister Monica) has been replaced by her Vicky Cristina Barcelona co-star. Mango has announced that Scarlett Johansson will be the face for its 2009/10 Fall/Winter collection. Although there has been no official launch date yet she has already been shot in LA by Mario Sorrenti.
Mango picked Scarlett Johansson because of her ‘extraordinary personality – fun, young. She’s Mango’s ideal urban woman, independent and cosmopolitan.’ Other faces who have formerly fronted this Spanish high street brand are Milla Jovovich, Lizzy Jagger, Naomi Campbell, Eva Herzigova and Claudia Schiffer.
And it seems like Mango isn’t the only brand who has taken a liking to her ‘classic Hollywood beauty’. Scarlett Johansson is also the face for Louis Vuitton, Moet & Chandon, and Dolce & Gabbana’s make up range. With her extremely sexy curves, who says only skinny girls get to be models?
For more on Mango, log on to www.mango.com.