Lately, sports brands have been rolling out various collaborations with celebrities from all over the world, and PUMA being one of the forerunners of lifestyle-sports kicks are no strangers to celeb-collabs (as we like to call ’em). Who can forget when PUMA joined forces with Rihanna’s Fenty or how PUMA turned up the Suede’s 50th anniversary recently with the Weeknd’s XO?
Now PUMA is giving a nod to ’80s electronic music with a special collaboration with Roland–the Japanese manufacturer of synths and keyboards that dominated the new wave music landscape of that decade.
The RS Roland series compromises the RS-100 and RS-O, following PUMA’s ongoing theme of reinvention inspired by the past, shaped by the colourful histories of both brands and reimagined for the future.
Encapsulating the loud aesthetics of ’80s fashion by the bold colours on the suede panels of the RS-100, this particular pair of kicks would look good worn at a throwback hip hop party (or even a present day one).
The RS-O, on the other hand, is classically more muted in all-black alongside the familiar detailed accents of “Rhythm Composer” and “Bass Drum” on the midsole while the orange hue continues to the translucent rubber outsole.
Check out the sweet retro kicks below.
PUMA RS-0 Roland retails for RM528 while the RS-100 Roland goes for RM433. Both designs are available at PUMA stores in KLCC and Sunway Pyramid. The shoes are also available in selected Crossover and SoleWhat outlets nationwide.