James Bay Looks Like Our Soulmate in TOPMAN’s Recent Campaign
Music is one TOPMAN’s main pillars. The brand is often present at music festivals or gigs hosted by underground musicians in the U.K. as a way of supporting the scene – and to look out for fashionable attendees for its style snaps, of course.
Just recently, TOPMAN announced a collaboration with musician and potential double for Matthew Mosshart, James Bay. For this collection, both parties worked on designing 13 items which includes jackets, t-shirts, jeans, and an evening suit — basically James’ wardrobe staples — and were all based on James’ own drawings and sketches.
Let’s take a moment to appreciate his beauty in the photo below:
Are you still there? We won’t judge you if you’re not. TOPMAN’s Creative Director, Gordon Richardson, had this to say about the collaboration: “It’s always exciting for TOPMAN to collaborate with personalities outside the world of fashion as it challenges our normal perceptions. James has been no exception, he has diligently translated his unique sense of style into the perfect 13 piece capsule collection with as much care and attention he would for one of his albums. Every piece has a considered place and reflects his unique personality.”
Browse through some of our favourite pieces from the collection below:
The James Bay x Topman will be available at Topman’s outlet in Pavilion at the end of August. Items from this collection retails from RM159 to RM1300. For more updates, follow @TopmanMalaysia.