Fire was in the eyes of performers and spectators alike at Everlast 100 Years Anniversary Roadshow at Sunway Pyramid recently. Celebrating a century in boxing, the sports equipment brand decide to show some love to the public… with some jumps, punches and spits.
Although Everlast has crossed-over to trendy streetwear as well, it was all about getting physical at the event. Early in the day, the show started with performances by cheerleaders and a 20-piece marching band.
This was followed by our favourite part of the day, a pumping show of mad rapping skillz by 5Forty2. Ranting on about consumerism-overkill and other stuff in Malay, these boys managed to entertainment while making it relevant.
The Muay Thai demo by Boxx Warriors Malaysia was cool too and some of the crowd got to exchange kicks with the pros as well. Throughout the day, the fun continued with Wii, arm wrestling and inflatable Sumo games. There was even a fashion show and a street dance contest. All of this happened admist a showcase of Muhammad Ali boxing equipment and other Everlast gear.
Props to Everlast for giving us a fun and good workout that we wouldn’t usually get on a post-party Saturday.
Everlast 100 Years Anniversary Roadshow was at Sunway Pyramid on Saturday 9 January 2010. Checkout pictures in our gallery. They’ll be coming to Queensbay Mall, Penang this Saturday 23 January. Everlast in located at F1.97, 1st Floor, Sunway Pyramid, 3, Jalan PJS 11/15, Bandar Sunway, Selangor. Call 03 5631 6929 for more information.