The new NMD collection by adidas Originals will have sneakerheads contemplating whether or not living with one kidney is a viable option as the shoes are too beautiful to resist from purchasing. After the incredibly successful launch of its first collection — seriously, the shoes from that batch sold out faster than Black Eyed Peas did to EDM — it was only a matter of time before adidas churned out another release.
The SS16 NMD collection has a wider selection of tones and silhouettes in comparison to its predecessor. In addition to that, there’s also a range for ladies in two packs! Womenfolk thank you for not taking too long to remember their needs, adidas.
First is its NMD_CS1 City Sock (RM750) — which uses a sock-fit Primeknit textile upper and a full length BOOST midsole with referential EVA inserts. In non-sneakerhead language, it basically means that the shoes share the same comfort that we imagine clouds to have and despite all its technical merits, it’s as functional as it is aesthetically pleasing to look at.
Next is the NMD Runner City Pack (RM490). Coming in both men and women packs, this pair is a hybrid of its siblings; the design takes after the NMD Runner, however, the technical aspect was inspired by the adidas Originals. It’s got a lightweight mesh textile upper and welded tape structural overlays, and the design is then completed with its signature three stripes atop the midsole. This pack is available in four colourways for men — blue, grey, navy, and red — and three for women — blue, pink, and white.
And lastly, we have the made-for-the-ladies NMD Runner_R1 Details Pack (RM490). These shoes are made primarily with a mixture of premium suede and peached jersey textile; their heel patch uses vegetable-tanned leather material (it truly is the age of consciousness!) plus a copper midsole plug just to make the design more distinctive. These shoes are offered in black and burgundy colourways, giving the pack a stylistic wonder in addition to its technical roundedness.
More photo of the men’s City Pack collection below:
… and the ladies’ edition below:
Watch the campaign video below:
adidas Originals’ NMD SS16 collection is available from today onwards at its concept stores in KLCC, Pavilion, and Sunway Pyramid, as well as Sole What One Utama and Crossover Mid Valley. The collection retails from RM490 to RM750.
More from adidas Malaysia here.