It was a lovely Friday evening indeed. Conditions were perfect to preview the adidas by Stella Mccartney SS10 line. Held at Teeq (next to Rootz) the fashion show was unveiled at pretty a rose-petal filled garden, complete with flower pots and actual rain to provide the perfect setting for ‘Spring’.Â Lovely stuff.
Continuing to redefine and challenge traditional sports, the Adidas by Stella Mccartney collection remains the only line available for women that is a true fusion of style and function combining cutting edge technology with Stella’s unique designs on 100% organically grown cotton and sustainable materials. To prove that point, all canapes that were served at Teeq were vegetarian.
The adidas by Stella Mccartney event was hosted by the ever so bubbly Daphne Iking and we were entertained by Atilia who sang covers and even her latest single from her upcoming new album (insert fan clap here)! It was pretty fun to see all the celebs like Yasmin Yusuff, Amber Chia and Jojo Struys gathering round Atilia to dance although Amber kinda looked like a bobble head…
After that entertaining performance, everyone made their way outside to see the show. Styled by Ethan Chu, I got especially excited looking at the Yoga line which included heavy sleeved jackets and jeggings! This look in particular slightly reminded me of Alexander Wang’s SS10. It could be just because of the socks. What do you think?
Interesting note though, we spotted a few fanny packs. Are the nineties really going to hit us with that?! When will be the scrunchies time to shine?
Adidas by Stella will be available March 2010 onwards at all Adidas outlets around Malaysia. For more info log on to www.adidas.com/com/stella. Check out more pix of the event in our gallery!