Bershka SS12 Collection: The Ultimate Summer Road Trip

Images Bershka

It’s going to be fun in the sun with Bershka’s new Spring/Summer collection! Watch the acid and fluorescent tones invade the racks on the women’s side, while more muted colors dominate the men’s collection. True to hipster form, there’ll be lots of carefully crafted finishes like sun-bleaching and worn tie-dye elements in the clothes. Already quite known for being colourful and different, Bershka is upping it’s ante this season, introducing reworked classic styles and patterns, mixed fabrics and washed out, edgy feminine shapes.

Girls with smaller frames will fall in love with this collection, as some of its highlights are voluminous tops and watercolor pastel prints. Balance them out with dark jeans and a pair of heels, and you’ve got a smokin’ look! The pyjama trend has trickled it’s way into this collection as well, in the form of pastel-coloured satin pants. These airy-fairy pants are great for traveling as they’re comfortable and won’t make you feel as though your legs are suffocating. Another highlight in the women’s collection is the white double layer vest with fluorescent tones, it’s best teamed with gold gladiator sandals or colour-block heels. Covergirl’s Cosmetic’s tagline suits this season! “Easy, breezy, beautiful” sums up the maxi transparent chiffon dresses in pastel colours that make appearances in the collection, as well as the fringe style tops that are making a comeback!

That’s not all, ladies. Bershka’s got it’s own take on denim, reinventing it by combining poplin fabrics to give it a more vintage look. Details like acid tie-dye, sequins (for a more glamorous feel) and lace embroidery make the jeans versatile and suitable for day and night. We can’t forget the accessories! We lovelovelove Bershka’ neon-coloured pumps, and they know it. This season, expect pumps with platforms, ballerina flats and transparent pumps! Ooh la la. They’ll also feature bold clutches from vinyl to wicker, which you can pair with bright-coloured accented jewelry.

They haven’t forgotten the men, so don’t slouch and look all surly, boys. Indigo denim with sun-faded effects play a big part in the collection, especially among the shirts and tees. Play around and try new looks with the new volumes and fabrics available in the t-shirts and fine knit sweaters, as well as the casual button-down shirts. Plush and cotton trousers in shades of grey are perfect for a lazy Sunday afternoon. Footwear and accessories compliment the collection in the form of brightly-coloured running shoes as well as washed rattan and slave sandals, boors, leather shoes and straw trilby hats. It’s hipster paradise! If you’re planning to hit the beach, make sure you take a look at the tie-dyed chiffon scarves (practice caution though, if you’re not gay, you might end up looking like you are), belts and backpacks in twisted cotton. Lightweight knitwear and denim is great for colder days, or maybe just the days you spend in an air-conditioned environment hours at a time.. They’ve got a softer colour palette consisting of light greys, pale blues and muted tones.

Bershka outlets are in Midvalley Megamall and One Utama Shopping Centre. Check out the full Bershka SS12 Collection here.